Year 2004 Rate Card & Deadlines
Advertising Rates (net, black & white)
|
Full
Page
|
7
1/4" x 9 3/4"
|
$2,220
|
|
Half
Page
|
7
1/4" x 4 3/4" or 3 1/2" x 9 3/4"
|
$1,250
|
|
Quarter
Page
|
3
1/2" x 4 3/4''
|
$
785
|
4-color:
Add
$700 to B&W rate
Covers: Please call for rates and availability.
Bleeds: Add 10 percent (Trim Size: 8 1/4" x 10 3/4")
Guaranteed Position: Add 10 percent
Directory Listing: Free Directory Upgrade (with company logo): $250
Directory Upgrade (with company logo and 15-word description in bold): $350
Mechanical Requirements: All ads must be on disk, and must include a match print. Files should be a minimum 300 DPI resolution. PC or MAC format acceptable. B&W ads/company logos must be camera ready. Preferred material is right-reading, emulsion-side down negatives (minimum 133-line screen).
Advertising Production Services: $300
Closing Date: October 31, 2003. Payment must be made with insertion order.
Materials Deadline: Nov. 7, 2003
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